Betty: The Solution to Accompany Women Walking Home Alone at Night

  1. Betty provides the ability to contact 911, call a friend, and send out the user’s location with a single tap.
  2. Betty possesses a radar and proximity sensor to monitor your surroundings. It makes educated guesses when it comes to identifying threats and notifying the user.
  3. Betty will be able to both find the fastest route home and the “best” route home based on user preferences (lighting, foot traffic, residential vs. city, and more).
the early motion detection and quick actions flow
one of our first designs for the route navigation screen
the route navigation flow enabling users to quickly find the safest path
the motion detection flow allowing users to easily act during unwanted encounters
  1. Women walking home alone at night are struggling from constantly having to check their surroundings while walking home alone at night.
  2. Women walking home alone at night are struggling with having to walk through too many steps to do simple actions like sending their location to others, calling a friend, or even calling 911.
  3. Women walking home alone at night are struggling with choosing the best route home to assure their safety and minimize any unwanted interaction.

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